Purple
THE PURPLE ROUTINERoutine
PurpleTHE PURPLE ROUTINE Routine
The PURPLE No Yellow Shampoo neutralizes unwanted tones from very 1st use. The PURPLE Repairing No Yellow Mask enhances radiant cold tones while repairs sensitized hair.
The PURPLE No Yellow Shampoo gently cleanses, moisturizes the fiber, and neutralizes unwanted tones from very 1st use. The hair is softer, shinier and with radiant cold tones. The PURPLE Repairing No Yellow Mask repairs and protects sensitized hair while reviving radiant cold tones. The hair is more nourished, softer and shinier radiant cold tones.
No silicones, no sulphate surfactants, no colourings, no PEG.
Benefits & results
PURPLE No Yellow Shampoo: The hair is soft, shiny with radiant cold tones.
- 100%* the hair is softer
- 96%* the hair is shinier
- 91%* the color is radiant and bright
- 82%* hair has bright reflections
PURPLE Repairing No Yellow Mask: The hair is repaired and shiny. The cold tones are radiant.
- 100%* the hair is softer
- 91%* the color is radiant and bright
- 86%* the hair is intensely repaired
*Clinical study carried out on 22 volunteers for 28 days, bleached blonde, grey, white hair.
INCI list of ingredients
PURPLE No Yellow Shampoo
INGREDIENTS : AQUA / WATER / EAU. SODIUM LAUROYL SARCOSINATE. COCAMIDOPROPYL BETAINE. COCAMIDOPROPYL HYDROXYSULTAINE. CITRIC ACID. PARFUM / FRAGRANCE. POLYQUATERNIUM-22. COCO-GLUCOSIDE. GLYCERYL OLEATE. SODIUM BENZOATE. POTASSIUM SORBATE. CI 60730 / EXT. VIOLET 2. GLYCERIN. ALTHAEA OFFICINALIS ROOT EXTRACT. LEONTOPODIUM ALPINUM FLOWER/LEAF EXTRACT. TOCOPHEROL. HYDROGENATED VEGETABLE GLYCERIDES CITRATE. 330C.
PURPLE Repairing No Yellow Mask
INGREDIENTS : AQUA / WATER / EAU. CETYL ALCOHOL. CETEARYL ALCOHOL. BEHENTRIMONIUM CHLORIDE. SIMMONDSIA CHINENSIS (JOJOBA) BUTTER. POLYQUATERNIUM-37. DECYL GLUCOSIDE. BUTYROSPERMUM PARKII (SHEA) BUTTER. CETRIMONIUM CHLORIDE. PARFUM / FRAGRANCE. SODIUM BENZOATE. ETHYLHEXYLGLYCERIN. CITRIC ACID. HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL. GLYCERIN. TOCOPHEROL. ALTHAEA OFFICINALIS ROOT EXTRACT. CI 60730 / EXT. VIOLET 2. LEONTOPODIUM ALPINUM FLOWER/LEAF EXTRACT. ALKANNA TINCTORIA ROOT EXTRACT. 4128A.
Advice for use
PURPLE No Yellow Shampoo: Massage a small amount onto a wet scalp, then rinse.
PURPLE Repairing No Yellow Mask: Apply to hair lengths after shampoo, leave on for 5 to 7 minutes, then rinse.
